Pyra Marketing Slogan


"What you want it to be"


...I can't really think of a good one but I do like the idea of it having four words, each starting with the p_y_r_a


What words though?


Portable


Pocketable


Yours


Retro


...


Though if that style was used, a lot of people would probably assume that was the origin and meaning of the word PYRA too, that it was just an acronym, rather than its true roots and meaning
 
I was just thinking about a more dynamic slogan, one which could be switched up a little bit depending on when it was used.

But with a constant being the end line:

"...And so much more"

Also to include the letters [P] [Y] [R] [A], but the PYR would be the dynamic ones.

Problem is, I couldn't think of any terms to use for the [Y] letter, words which would relate to computing or the device.

So then thought, that letter [Y] might also have to be a constant, perhaps representing "[Y]ours".

So the [P] and [R] would be changeable, something different when the slogan was used, but still recognisable as a slogan for Pyra due to the ending "...[A]nd so much more".

For example;

A poster/web advert, which was focusing on the emulation gaming side of things could have the slogan, probably printed small towards the bottom, under the logo, which read as:

"[P]lay, [Y]ours, [R]etro, ...[A]nd so much more"

A poster which was demonstrating the Pyra as the ultimate handheld for developer and coder types, could read something like:

"[P]ortable, [Y]ours, [R]oot, ...[A]nd so much more"

I figured the [P] and [R] could be used for a number of things, though couldn't think of too many myself, but probably could :)

"[P]ocketable, [Y]ours, [R]emote, ...[A]nd so much more"

Another for aiming to coders could be;

"[P]ython, [Y]ours, [R]uby, ...[A]nd so much more"

You get the idea, not so sure about it even, but put it out here for you anyway :)
 
I like the above idea. I would use the word "Your", make it italic for emphasis, and make little sentences with it. Like this:

Play Your Retro-games... And so much more!

Program Your Realizations... And so much more!

Perfect Your Roadworthiness... And so much more!

Pocket Your Rhythms... And so much more!

Potentially Your Revolution... And so much more!

Power Your Relaxation... And so much more!

Prefer Your Reality... And so much more!

Protect Your Reliability... And so much more!

Push Your Robustness... And so much more!

Pocketable. Yours. Remarkable. And so much more!

Some more potentially useful words:

Pack,Participate, Passion, Peers, Performance, Pleasant, Polymath, Portability, Precise, Priority, Privacy, Pro, Produce, Provide, Pur

Remote, Roaming
 
Good call _wb_

I like the idea of making it sentences, as appose to comma separated words.

I think the ability to switch it up some is good.

I think I actually prefer your twist on it as it goes.

Now I think about it, my original idea with the commas is a bit too much like the old Sony campaign with Little Big Planet; Play, Create, Share.

Also, your version using sentences offers more options, thus more variants on posters/web ads/etc
 
I think 'And so much more' is possibly the campest slogan I can think of.


Has anyone suggested recursive acronyms yet?


Pyra - Your Reality Anywhere (or preferably a phrase that actually means something)
 
"All for one, one for all"

Being all the power you need, and the only device anyone needs :p
 
"yours, faithfully"

or

"yours, truly"
 
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