Well, I got about 350K EUR from investments.
The move and setup over to Germany did cost about 50K EUR.
I always try to keep 40K EUR in case something bad happens.
That leaves us with 260K EUR.
In the beginning, we had about 1200 preorders left.
Pandoras are being ordered in batches of 1000 (due to the MOQ of some parts).
One Pandora costs about 280 EUR to make, so 1000 units do cost 280K EUR.
That would be more money than we have and less units than we need just to fullfill the old preorders.
Also, we need money to start the production of the next 1000 units as well.
I always have to pay 60% upfront, the remaining amount when the units are being delivered.
As 1000 Pandoras cost 280K EUR, that would be 168K EUR I need to pay in advance.
So after the first 1000 Pandoras have been produced, I need to have at least 168K EUR on my account to start the next round.
As we need to order WHILE the first 1000 Pandoras are being sold and delivered, we even need a bit more money upfront, but let's forget about that for our simple calculation.
So, 260K left, 280K to be paid, 168K EUR needed for the next batch makes things easy:
These 1000 units need to make AT LEAST a profit of 188K EUR.
Sending them all to old preorders would make no profit - it woud mean: Game Over.
188K EUR with a current sales price of 370 EUR = 508 units that need to be sold.
The remaining ones can go to classic preorders.
In reality, it's about 350 units per 1000 that go to old customers. Because parts have a long leadtime, about 50 units out of 1000 are broken (normal failure rate), etc.
That's the reason we can't use the money to simply deliver to Pandoras to all old customers... we would out of money and that's it.
The move and setup over to Germany did cost about 50K EUR.
I always try to keep 40K EUR in case something bad happens.
That leaves us with 260K EUR.
In the beginning, we had about 1200 preorders left.
Pandoras are being ordered in batches of 1000 (due to the MOQ of some parts).
One Pandora costs about 280 EUR to make, so 1000 units do cost 280K EUR.
That would be more money than we have and less units than we need just to fullfill the old preorders.
Also, we need money to start the production of the next 1000 units as well.
I always have to pay 60% upfront, the remaining amount when the units are being delivered.
As 1000 Pandoras cost 280K EUR, that would be 168K EUR I need to pay in advance.
So after the first 1000 Pandoras have been produced, I need to have at least 168K EUR on my account to start the next round.
As we need to order WHILE the first 1000 Pandoras are being sold and delivered, we even need a bit more money upfront, but let's forget about that for our simple calculation.
So, 260K left, 280K to be paid, 168K EUR needed for the next batch makes things easy:
These 1000 units need to make AT LEAST a profit of 188K EUR.
Sending them all to old preorders would make no profit - it woud mean: Game Over.
188K EUR with a current sales price of 370 EUR = 508 units that need to be sold.
The remaining ones can go to classic preorders.
In reality, it's about 350 units per 1000 that go to old customers. Because parts have a long leadtime, about 50 units out of 1000 are broken (normal failure rate), etc.
That's the reason we can't use the money to simply deliver to Pandoras to all old customers... we would out of money and that's it.