Whooot, didn't expect that much drama!
First of all, some things I need to make clear:
- We need a good impression. If I only sell 1000 units, I'm done for. To get the manufacturing costs in, we're looking at at least 3000 to 4000 units. The Pandora sold 7500 units - and demand was still there, but we couldn't get the Wifi chip anymore, so it's possible
- Scratch resistant coating is ALSO part of painting the device!
- A proper paint CANNOT peel off - as it's not really a layer but tons of small particles that are applied to the surface. Basically, it's not called "painting" but "coating", I think.
Did you expect we hire someone who paints the devices manually?
I'm looking into companies like these ones:
https://www.stovatec.com/en/
https://www.pf-lack.de/oberflächentechnik.html
http://www.dicoma-coating.de/leistungsspektrum.php
There are a lot more, these are just some examples.
All further experiments, especially with the case, will only result in one thing: a further delay in the production start and thus the Pyra delivery. It is completely incomprehensible to me how ED can even consider such a thing again. Have all forgotten the disaster, when ED suddenly committed to deliver the Pyra also with 4GB instead only with 2GB? Since it was initially assumed that a replacement of 2GB with 4GB actually should not be a problem. And what did it ultimately cost us in terms of time and money? Does nobody really learn anything from the past here? I sincerely hope that ED will not make the same mistake again and risk a new delay in production start by promising something again, which he can not keep up. ED himself said in his video that everything is now ready for production to start. For God's sake, start production and finally deliver the pyra. It is irresponsible to hold the community and preorders even longer and endanger the success of more than 1000 pre-orders.
Except that it's nothing like the 4GB RAM issue. 4GB RAM needed a lot of software and hardware work to fix.
It was not a trivial thing to do (I thought it was, but accessing the RAM was totally different, I didn't have the knowledge back then).
A coating which is usually 0.1mm thick does not need any firmware or hardware redesign stuff and is indeed pretty trivial to do.
Appreciate clarity on this point soon.
If it’s going to be painted and there won’t be an option for an unpainted version, I want to know what my refund options are for my preorder. It’s entirely what I don’t want, and functionally pointless. As though you would ever show the Pyra to anyone at an event or in person and they would develop intent to purchase based on how the finish is.
Well, as said - we also need to take into account that we need to sell it to more users in the future.
It won't be helpful if 50% of new customers send it back because they think it doesn't look like a 600 EUR device.
And honestly, if I had to choose between refunding you or thousands of customers, the choice should be pretty obvious... not much I can do here.
That's why I'm taking my time THINKING about it, testing out the different options, weighing out the positive and negative aspects.
It’s a niche enthusiast device. Why does everyone want this thing to look like Nintendo made it. That’s the whole point.
If you can ensure I'll get thousands of more happy customers if it looks like this, then I'm happy.
The issue is: A LOT of users (even niche enthusiast users) care a lot about the looks.