Release Mainstream News Site Cnet Picks Up On The P


Alpha2 said:
The problem is, makes statments like that creates a mood in people who are not it's target audiance that is not unlike a mob of people with pitch forks and torches. They make assumptions or create outright lies and that turns off the people who might actually be the intended consumer base.

That's inevitable. You can't control bloggers, and you certainly can't control blog readers. Big companies like Sony, MS and Apple spend hundreds of millions on marketing and advertising to try to get people to see their product how they want them to, and even that isn't 100% effective. If you get upset every time somebody "doesn't get it", then you're just going to be upset all the time.

Once the Pandora is out on the market for a while and people have had some time to write/port apps and games for it, write reviews, and just plain use the thing for a while, it will become plainly obvious to outsiders exactly what the device is capable of. Without a finished unit with tons of software to point to, it is pretty much impossible to convince someone who doesn't get it (or want to get it) why they should want one.
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Alpha2 said:
The problem is, makes statments like that creates a mood in people who are not it's target audiance that is not unlike a mob of people with pitch forks and torches. They make assumptions or create outright lies and that turns off the people who might actually be the intended consumer base.
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I agree - this is why the big orgs drip feed news via controlled press releases. Most journo's and bloggers don't have time to read through the web site in its entirety, they certainly won't have time to trawl through hundreds of pages of forum posts. News is about news (i.e. whatever is new) and getting it on your site first.
Accuracy is much less important as demonstrated in the news every day.

Its free (but will take time) to put together a couple of press releases, timed to conincide with key milestones (CNC Case, Quake 3 running, start of mass production run for example), spend a little time researching key Influencers (if you don't have the time, post a question on this forum and I'm sure you would have a comprehensive global list of relevant Influencers in about a day), write the releases highlighting the key features and functions, latest picture sources, links to relevant info on the site and whatever particular milestone you are drawing attention to and get them to your list of key sites/journos and blogs at around the same time you launch news on the forum. The writers will love you as they'll be getting official news first, without having to look on here or be informed by interested readers and you can start to control public perception of Pandora. Clearly writers are writers and they will write what they like as they should, but beleive me the easier you make it for them, the more likely they will take your release and pretty much publish it in its entirety with a few comments. Also once they have a line in, they will start coming back with questions and potential interviews allowing you to create further coverage/interest.

Right now its being picked up "organically" which is fantastic but as you can see coverage is uncontrolled and the writers are either quoting very old stats and pics or are missing the point. Its really boring but you don't have to have a global PR company to generate great PR, but the big companies do control the release of news (probably too much) but there is an important point to it.

Just my 2 cents.... :D
 
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we are wholly better being left well alone by mainstream media. they are not interested in what we actually want of the panny, they are only interested in what they can say and sensationalise about it. screw em they are liars and frauds, never trust a journo
 
No point stressing about what appears in the press until people are able to do real reviews. Until then, it's all unproven and the only thing of any use at all is videos. Even with mainstream produces, release dates are more or less speculative until the product really hits the shops.

By the time comes to start thinking about a 2nd production run, there will be enough hard evidence to make news - and pandora will probably creep in to comparisons with other products in a similar sort of bracket, so people will be reminded about it. I can't see much point creating additional demand now - people will only have to wait and then get bored. The latest video has passed 30k hits, and I'm guessing there will be more over the next month.
 
pubzombie said:
we are wholly better being left well alone by mainstream media. they are not interested in what we actually want of the panny, they are only interested in what they can say and sensationalise about it. screw em they are liars and frauds, never trust a journo
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Don't tell anyone that the Pandora can play videos. Next thing you know, there will be moral guardians coming out of nowhere declaring that the Pandora is an evil porn-watching device.
 
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lulzfish said:
Next thing you know, there will be moral guardians coming out of nowhere declaring that the Pandora is an evil porn-watching device.
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And, er... it is, right? I mean, that's why I'm buying it :D
 
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Grench said:
atomicthumbs said:
Grench said:
Guy Montag said:
Another article about the Pandora:
http://www.linuxdevices.com/news/NS7004794073.html



Wow... Where did they get those -old- renders with the SD cards on the back and multi-colors? And how did they get them without doing the research that would have told them that the device is black and has the SD slots on the front, etc...

They missed bluetooth, touchscreen, stylus... claimed that the nubs could click. Where did they dig that up from?


Jan. 29, 2008


LOL. Yep. You're right. Its hard to think that it has been such a long road from those renders to a semi functioning prototype.


holy crap, i'd forgotten we'd been waiting so long. 12 months!
this also means all our chips are already a year out of date... <_<
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CC_machine said:
this also means all our chips are already a year out of date
Actually, back then the Pandora still had the OMAP3430, as the 3530 didn't officially exist yet.
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QUOTE
Firstly, the CPU is a 900 MHz Cortex A8 which has actually been underclocked to 600 MHz.

WRONG!

It's a 600MHz CPU that seems to do well at up to 900MHz under the circumstances it has found itself in the hands of Pandora devs. I wish this particular inaccurate fact could be remedied once and for all. For all we know TI could change the silicon three months from now and suddenly all chips fail at 650MHz. I don't see that happening but it is worth noting.
 
Personally, I think it's all the "they don't take credit cards" that is the greatest miscommunication. A lot of complaints in the comments are about the "choice" not to accept credit cards. I've even seen people on the boards who should be fully aware of the situation mistake "can't" with "won't". Unfortunately, I can't see any way of turning that around. It's been posted, emailed, explained so many times, and people still don't understand.
 
MWeston said:
QUOTE
Firstly, the CPU is a 900 MHz Cortex A8 which has actually been underclocked to 600 MHz.

WRONG!

It's a 600MHz CPU that seems to do well at up to 900MHz under the circumstances it has found itself in the hands of Pandora devs. I wish this particular inaccurate fact could be remedied once and for all. For all we know TI could change the silicon three months from now and suddenly all chips fail at 650MHz. I don't see that happening but it is worth noting.
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Look at the comments:
BikeHelmet said:
alxx: That'd be from me. I linked them to a bunch of forum posts from the creators. They've been testing some of the dev boards at 900mhz, but the default will be 600mhz.
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I also wrote:
"TI is selling the OMAP3530 as a 600mhz CPU - but they designed it to be able to run faster."

I suppose wording got mushed around a bit.

Hehe... editors. :D
 
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MWeston said:
QUOTE
Firstly, the CPU is a 900 MHz Cortex A8 which has actually been underclocked to 600 MHz.

WRONG!

It's a 600MHz CPU that seems to do well at up to 900MHz under the circumstances it has found itself in the hands of Pandora devs. I wish this particular inaccurate fact could be remedied once and for all. For all we know TI could change the silicon three months from now and suddenly all chips fail at 650MHz. I don't see that happening but it is worth noting.
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Heck, Craig's talk at Newcastle University billed it as a 1GHz CPU!

QUOTE
Craig Rothwell — “Building a computer was easier in the 80’s”



The final presentation was given by Craig Rothwell from the OpenPandora project. The Pandora is designed to be a handheld game console with high-end PDA capabilities, but may also be run as a low-powered full-featured Linux desktop. The unit uses a 1GHz Texas Instruments processor, 256Mb of RAM and a battery which should last 10 hours.

The units are manufactured in the US as they have had problems finding a UK based company to work with. With over 4,000 pre-orders the unit this seems rather short sighted by UK industry.

Craig was supposed to bring a demo unit with him to the talk but the courier couldn’t get it to him in time. He expects to bring one next month and hinted that we may see them in the shops soon with a price point of around £200.
 
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We are trying to work out a plan of action to visit these sites in person with Pandoras to set things straight and show off the hardware.
 
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