Found The Perfect Reviewer

[ashdjones]

While surfing around YouTube I found a cute girl doing a review of a digital camera. She does more then that as she's into not only games but open source and Linux

As of writing this clip about open source apps from 10 Oct got 115'853 views! That would be some pretty good exposure for the Pandora. And her videos got good quality.

Tweeterman would be a good person to do a review as well. He reviews game hardware on youtube and is fairly popular.

+1000

Stumbled across Tweeterman rather randomly and ended up watching his entire collection of videos. Once you get over the strange prepubescent sounding voice the guy has bags of charisma. It's a moot point mind you - based on a comment he left on a Pandora related video, he already preordered.

 

[ashdjones]

Wow.

Guys, just because you want to date her doesn't mean she's good at reviewing stuff.

Yeah, but I presume this is one of those strategies that can help sell those Pandora's, 'Sex Sells' they say. But we're in an era where females are becoming more and more involved in the 'nerdy' 'geek' stuff so this might not apply ... as much Soon we'll start seeing hunky sporty guys doing this stuff.

Sex sells if you're an idiot, or not getting any sex. Or a teenager.

Edit: (idiot = most men, including me).

 

[Pleng]

Sex sells if you're an idiot, or not getting any sex. Or a teenager.

Comments like this are frustrating and sound like they come from somebody who's recently got his first lay.

Sex sells to all kinds of people in all kinds of direct and not direct way. I have myself many a time gone to the same pub, and taken my friends there too. Why? Well it's surely a nice traditional pub, decent selection of beers, usually a good crowd of people there. But mostly because the bar maids were steaming hot. All of them.

That was until September. The bar is under new management. The girls have gone and been replaced by chaps. Do I still go there? Sure. The beer is still good. I still go for a quiet pint from time to time, sometimes if I'm passing with my mates we'll drop in. Do I make a POINT of going? No. Do I go as often? No? And I'm not in any of the categories you listed above. And guess what? The good crowd of people that used to frequent the place has also dwindled.

You cant underestimate the impact having a gorgeous girl (or guy, depending on who you're trying to sell to), in the right context, promoting your product.

Even if it's just a case of somebody browsing some web pages. Click a few links. Nothing much. Same old Same old boring stuff... Hey. What's this? OH, she's hott. Double take... Hey what's that she's got? Looks pretty cool. Think I'll check it.

Another potential sale.

 

[ashdjones]

Sex sells if you're an idiot, or not getting any sex. Or a teenager.

You cant underestimate the impact having a gorgeous girl (or guy, depending on who you're trying to sell to), in the right context, promoting your product.

You are right though. I ommitted the fact that i'm subject to this idiotic state, as are most men!

I don't particularly like being controlled by some irrational part of my brain, and when I am it winds me up sometimes. I've met people with a really high sex drive and to be honest... it sounds like slavery. I find I can sort of switch it off, put it in the draw so to speak. So then i'm free to make my own choices.

Man, I sound like Egon from Ghostbusters.

"What are your hobbies?" "I collect various species of mold, spores and fungus".

 

[Jumpman]

"Homeboys you must admit the best part of each day,
Is when a beauitful lady comes walking your way"

I Love Ladies
-Ice T

 

[Exophase]

I don't like the prospect of being manipulated into buying something, nor do I like the prospect of doing the manipulation. Going to a pub because you like ogling the women there is totally different, although kind of banal in its own right, is still something you're actively getting something from. Beautiful women have absolutely nothing to do with the Pandora and if your decision to buy one is influenced by a beautiful woman telling you to then your decision was tainted.

 

[WizardStan]

I don't like the prospect of being manipulated into buying something, nor do I like the prospect of doing the manipulation. Going to a pub because you like ogling the women there is totally different, although kind of banal in its own right, is still something you're actively getting something from. Beautiful women have absolutely nothing to do with the Pandora and if your decision to buy one is influenced by a beautiful woman telling you to then your decision was tainted.

One of the problems with that is that a lot of marketing is so subtle that you don't even realize it's happening. Identical commercials, except one is hosted by an attractive woman, the other by an attractive man, and you get different answers to the question "would you buy this product?". It's not because their changing their opinion, it's just... instinct. Marketing is full of subtle things that tip the odds in their favour. *Someone discovers that in summer, people like the colour blue, so summer comes along and commercials start featuring a little bit more blue than they used to, and that somehow makes people more interested in the product. It doesn't even have to be marketing. Show groups of people the same picture of a person, except in one the person has brown hair and in the other he has red or something, and you ask a question "how much do you trust this person?" or some other such question, and the answers change again. One cat is black, the exact same cat is photoshopped to be white, and again you get different answers to questions about it. Your brain is constantly making decisions that you're not even aware of based on subtle clues, and marketers know full well how to take advantage of them. If you have ever bought a product, you're decision has been influenced in some way, whether you were aware of it or not, I guarantee: the colour of the package, the layout on the shelf, the advertised price, the spokesperson on the commercial; it all adds up, trying to put a "this product is better than competition" in the parts of your brain that influence decisions.


*totally not based on any real study, just making stuff up to demonstrate the point.

 

[Exophase]

Sorry WizardStan, but your post isn't relevant to me in the slightest. How effective it is or isn't doesn't change my opinion of using sex to sell a product. Pandora doesn't need silly marketing tricks, as mutually degrading as using attractive women or as harmless as some of the examples you made up. It has and will continue to sell fine on its own merit.

I do have to say, saying that any product I've bought was a decision made on factors that have nothing to do with the product's quality or availability is very presumptuous of you.

 

[WizardStan]

Sorry WizardStan, but your post isn't relevant to me in the slightest. How effective it is or isn't doesn't change my opinion of using sex to sell a product. Pandora doesn't need silly marketing tricks, as mutually degrading as using attractive women or as harmless as some of the examples you made up. It has and will continue to sell fine on its own merit.

I do have to say, saying that any product I've bought was a decision made on factors that have nothing to do with the product's quality or availability is very presumptuous of you.

Yeah, I kind of rambled and lost the point. Sorry.
I was trying to suggest that it was pointless to say that you "don't like being manipulated" because most of the time it happens without you even being aware of it. Not everytime, of course, but I would wager that at some point in your life there were two products that were for all intents and purposes identical, and you chose one over the other for reasons that you will never be able to explain, other than it just felt right, and it felt right for all the subtle things marketing puts into a product. The same is already happening with the Pandora: notice in ED's recent videos that swooshy Pandora logo right at the start? totally unnecessary, but it makes me feel just a little more confident in the video, and that reflects well on the product. I didn't realize until I watched it a few times very careful, and that's just the way subtle marketing should work.
Sorry, rambling again.

tl;dr; Marketing happens, and will happen with the Pandora whether you like it or not, but if done right, you won't even notice it happening.

 

[Pleng]

I have to agree with WizardStan.

I have a lot of respect for you and the work you do Exophase. But if you believe you've never been manipulated into buying something then you're wrong. We all have.

I don't really like it. Adverts though are essentially designed to brainwash you into wanting something you didn't want before. Or, at the very least, convince you to spend your money on something you DID already want but couldn't yet justify (to yourself, or to others) purchasing.

After playing my friend's Wii I wanted one. But it took a year of adverts from Nintendo to finally weaken me into actually parting with my dosh. Only THEN did they decide to put that pair of twirps Ant and Dec in their adverts! Man it would have been so EASY to resist if they'd done that before!

 

[borgqueenx]

im a believer in god, now that has nothing to do with this, but in my readings i have learned that:

telling lies works the best when mixing 90~95% truth with a lie, so people will believe it.
Also, rat poison consists of good food for the most part.

A nice beautiful famous girl telling you the pandora rocks will help many people buying it. after all, if she likes it, i also do!

If we drink desame beer as some great football player does, and you see him kicking ass on TV, we all buy it.

Thats how commercials work.

 

[mali]

I do believe persons exist that are basically immune to commercials. Depends on your socialisation and degree of self-reflection.


Btw, Exophase never said that he might not have been manipulated by commercials

 

[Awakening]

Being an INTJ (mastermind) type person I am very objective and do not generally fall for commercials. However, I can easily be persuaded by facts. So for me to be interested you have to make me realize that what you are selling is something I wish I had (like a Pandora). Hot chicks will make it more likely that I actually watch the commercial/review though.

 

[renegadechic]

okay, this will sound hypocritical i know, but calm down everyone! i dont think anyone ever really considered that sending the pandora to one girl was gonna be the thing that makes everyone go crazy about it. it doesnt take much brain power to know that the pandora is gonna go to whoever the hell wants to review it pretty much. all press is likely to be good press and there are going to be lots of people who want to review it varying from very popular sites like engadget to more niche youtube reviewers.

i know i have my own moments of vitriol, but this is all getting faaar too serious! the only important thing is that people outside of the pandora's immediate community get a look at it and give it an impartial review.

 

[Vlynndar]

all press is likely to be good press

But there will be someone somewhere going to drop it and mangle it and put it in a blender. I'm not looking forward to that

And I doubt it's going to be good press if a horde of Pandora owners lynched that guy for doing those horrible things.

 

[renegadechic]

But there will be someone somewhere going to drop it and mangle it and put it in a blender. I'm not looking forward to that

And I doubt it's going to be good press if a horde of Pandora owners lynched that guy for doing those horrible things.

hehehe if the last reviewer is the will it blend guy, i would begrudgingly not be too sad. i mean, its awesome!

from what i've seen of the Pandora users on places like Engadget, people are more upset by inaccuracies or misrepresentations rather than fair opinions. noone can really criticise anywhere for the observation that the Pandoras been a while in coming but if they say something thats just fundamentally incorrect, theres gonna be some noise!

 

[may88]

Sex sells if you're an idiot, or not getting any sex. Or a teenager.

Luckily I only score two out of three here.

A pretty geek? Still coming to terms with that. Sure would be the stuff of fantasy if I was young enough to still have those.
I didn't find her too boring. Those of you that want a women to be smart, interesting, beautiful and able to tell the time (on her binary watch) are deluding yourselves, because girls like that do not go out with guys that hang about forums like this one.

 

[senquack]

Being an INTJ (mastermind) type person I am very objective and do not generally fall for commercials. However, I can easily be persuaded by facts. So for me to be interested you have to make me realize that what you are selling is something I wish I had (like a Pandora). Hot chicks will make it more likely that I actually watch the commercial/review though.

INTJ is also commonly known as the NERD type of person

 

[Awakening]

Being an INTJ (mastermind) type person I am very objective and do not generally fall for commercials. However, I can easily be persuaded by facts. So for me to be interested you have to make me realize that what you are selling is something I wish I had (like a Pandora). Hot chicks will make it more likely that I actually watch the commercial/review though.

INTJ is also commonly known as the NERD type of person

Not as much as the INTP person. INTP commonly tries to learn as much as possible about any areas of interest, the perfect type to become a programmer for example.

 

[BackAssward]

I found her annoying, pedantic, and could only watch 30s or so. She is only kinda cute, and if you think she is a great reviewer or even worth noting, you are not thinking with the upper brain. Please, technology is already plagued by the idea we are all the lonely geek who will jump at anything with an XX chromosome, don't reinforce that concept.

There are many smart, funny reviewers... she is not one of them.