TJFBryant
Island Man with Pandora in my pocket
- Joined
- Feb 15, 2003
- Messages
- 535
- Age
- 45
To put it mildy, the general consumer doesn't want to be marketed too. Or at least FEEL like they are being marketed.
They want to be shown something different, something special.
The everyday consumer is already in the market for "xyz", the job of every product company and marketing firm is to get the consumer to choose a specific XYZ product within that market. First off, the product needs to find its demographic (or who is in the market for such a device). Secondly, the product must appeal to every (or as many) sensibilities as possible. So what do we have here....
We have a Pandora handheld.
Straight up it is a handheld pocketable device that is a gaming device, UMPC, media player, etc. So basically, what we have in another version of the apple Itouch, only with physical controls right????
Well that is what the general consumer will only see unless we push the strengths of this Pandora system to make it stand out from the crowd.
So what is the Pandora?
It is a community supported handheld device that thrives off of the incredible skill and talent of its members. It is was made by blue collar individuals, for blue collar individuals. (I guess)
Its strengths are in this community. Its strengths are in the ability for the community to modify, and hack and innovate this device from the inside out. The consumers who are in the market for a device like this WON'T be looking JUST for whats under the hood. They will be looking to become a part of something greater than a simple purchase of a Nintendo 3DS or Ipod Touch or Chinese UMPC clone. If every developer in this world KNEW of this device could you imagine the possibilities here? The developers I speak of are developers who genuinely attempt to put out innovative software.
As a few people mentioned earlier this is a device made by the people for the people. This device (even it is infancy) is still innovating is changing, morphing into something new.
These are the strengths...
Freedom to design
Freedom to develop
Freedom to entertain
freedom created by the community
Craig, I do some marketing for my Wholesale company here, hit me up if you want some thoughts.
They want to be shown something different, something special.
The everyday consumer is already in the market for "xyz", the job of every product company and marketing firm is to get the consumer to choose a specific XYZ product within that market. First off, the product needs to find its demographic (or who is in the market for such a device). Secondly, the product must appeal to every (or as many) sensibilities as possible. So what do we have here....
We have a Pandora handheld.
Straight up it is a handheld pocketable device that is a gaming device, UMPC, media player, etc. So basically, what we have in another version of the apple Itouch, only with physical controls right????
Well that is what the general consumer will only see unless we push the strengths of this Pandora system to make it stand out from the crowd.
So what is the Pandora?
It is a community supported handheld device that thrives off of the incredible skill and talent of its members. It is was made by blue collar individuals, for blue collar individuals. (I guess)
Its strengths are in this community. Its strengths are in the ability for the community to modify, and hack and innovate this device from the inside out. The consumers who are in the market for a device like this WON'T be looking JUST for whats under the hood. They will be looking to become a part of something greater than a simple purchase of a Nintendo 3DS or Ipod Touch or Chinese UMPC clone. If every developer in this world KNEW of this device could you imagine the possibilities here? The developers I speak of are developers who genuinely attempt to put out innovative software.
As a few people mentioned earlier this is a device made by the people for the people. This device (even it is infancy) is still innovating is changing, morphing into something new.
These are the strengths...
Freedom to design
Freedom to develop
Freedom to entertain
freedom created by the community
Craig, I do some marketing for my Wholesale company here, hit me up if you want some thoughts.