Because you already could have "good gaming" with you everywhere, without the Gameboy Micro... a GBA SP is smaller than my wallet, which fits in my pocket. So if I really wanted a GBA at all, an SP would be fine, and actually better because the screen isn't exposed(and it's bigger too). And also because this is the same technology that's been out for at least 5 years. It's been redesigned to fit in a new case... whoopty doo. And for the "image-conscious teens," haven't you ever heard of... *DUN DUN DUN* ......................paint?
The way a system looks has nothing to do with whether or not it's any good. All they're doing is trying to feed another gimmick to us. There's a difference between this new gameboy, the slim ps2, and the psone. When the Slim PS2 came out, the regular PS2 was still $150. When they brought out the slim PS2, they charged $150. When the PSone came out, PSX's were selling for about $100, and that's what they charged for the new smaller PSone... Nintendo keeps putting their prices of "new" things higher than the previous version, even though this one offers no new features. Yeah, it's smaller, but the screen is exposed, and maybe my pockets are special and exclusive to only my clothing or something, but a square shaped object fits in my pocket better than one that's longer than it is tall anyway. And at least the SP's screen is protected. If they're gonna recycle old technology like this, they shouldn't be charging more for it.