Tic-tac-toe is a 2-player game in which you can win, lose or tie. Puzzles (e.g. sokoban) are 1-player games in which you can win (solve the puzzle) or lose (fail to solve it).
The interactive piece of entertainment called "cookie clicker" is not a game, because you can't do anything "wrong". All moves are good moves - sure, some will give you more cookies faster, but in the end, the outcome of all "sessions" are the same: your production per second increases monotonically, and after some time you can buy all upgrades, which I suppose means you "win". Strategy, "skill" (fast clicking) and persistence only make the inevitable win happen faster, but are in no way required.
If this is a "game", then popping bubble wrap is also a "game". It's a temporarily entertaining activity, nothing more, nothing less.